K-pop: The new trend that is inspired by Korean icons

K-pop: The new trend that is inspired by Korean icons

(EFE).- "Dynamite", the last single from the BTS band, has achieved several records and its impact has not been limited to the world of music, because these Korean idols are imitated, especially in fashion and style.The K-Pop has gone from being a musical genre and a mass phenomenon, in a way of dressing.

The “idols” of female K-Pop band.This is the case of the girls of Izone or the "Girl Band" AOA.

The military, recurring in Jungkook of BTS, have become fashionable and even the Korean girls combine them with Midi dresses, another very fashionable garment inside and outside the country, consisting of comfortable half -leg dresses.

That K-Pop is a worldwide success phenomenon, it is more than confirmed.Korean pop groups, whose stars are known as "idols", have broken their borders and triumph around the globe, especially among young people, thanks to social networks.

In fact, "Dynamite", the last single from the BTS band, which is one of the most famous of the KPOP genre and the first completely in English, has managed to reach several Guinness records, including the most watched video in the first 24hours of its launch;most seen Korean pop group on YouTube;And a first place in the Billboard Hot 100.

Tremendous impact that has not been limited only to the world of music, because these Korean idols are imitated by their followers in other facets, especially in fashion and style.Thus, the K-Pop has gone from being a musical genre and a mass phenomenon, in a way of dressing.

At the end of 2019, Brandwatch.com offered forecasts for possible fashion trends in 2020.Among them, they talked about the K-Pop, mentioning that various faces of this genre appeared in parades and fashion events.

K-Pop: La nueva tendencia que se inspira en los íconos coreanos

According to this company, “the K-Pop is being accepted by luxury, urban and sports fashion brands.The popularity of these collaborations becomes evident for the noise they generate in networks ".

And a few days ago it was news that Ralph Lauren had dressed the members of BTS for a photo shoot for the cover of the Japanese edition of the GQ magazine of October.The photos that the firm shared on her Instagram exceeds several tens of thousands of "likes".

It is not the first time that the famous “Kpoppers” of the different most outstanding bands are dressed as a brand: Gucci, Supreme, Chanel, Burning Error, Nerdy, Off-White, Moschino, Bottega Veneta or Louis Vuitton, are some of the brandsthat these Korean "celebrities" wear.In fact, in Elle magazine Kang Daniel (former member of the Wanna One group) when it was the image of the spring summer of Louis Vuitton campaign.And Kwon Jiyong, known as "G-Dragon" in the Big Bang band, has collaborated with different firms, including Chanel.

Thus, the most famous "idols" of the K-Pop are also considered "trendsetters" (creators of trends), because their style when dressing is imitated by their followers worldwide.And they have given rise to various trends, some of them completely rupturist with gender and aesthetic roles, traditionally associated with the feminine and masculine.

And it is that in South Korea there is an entire urban tribe that has reinvented the meaning of the term "flower buos", leading to a trend by which boys can take care of their image with makeup, pastel tones, androgynous appearance, or clothing normallyconsidered for women;regardless of their sexual orientation and without ceasing to be men.

For example, BTS members have dressed garments from the Gucci women's collection even in conceptual photos of the album: "Map of the soul: person";And one of its members, V, sometimes use handbags.Other figures also do the same, such as Kai de Exo.In addition, the group has announced the collection of "Shirts 7" genus, unisex garments by System.

Others, such as Kim Heechul, of the Super Junior band, has a program, "Lipstick Prince", where, among other things, teaches that male makeup is completely valid.Also, the “idols” of female K-Pop band.This is the case of the girls of Izone or the Girl Band Aoa.

But the "Genderless" is not the only trend inspired by the KPOP and its "trendsetters".There are many influences that have first had in Korean fashion and beauty, and then in the rest of the world.

For example, military boots, recurring in BTS Jungkook, have become fashionable and even Korean girls combine them with Midi dresses, another very fashionable garment inside and out of Korea, consisting of comfortable half -leg dresses.

The main vocalist of this band also loves sweatshirts and wide pants, picture shirts or black t -shirts.The berets, baseball caps, the "buckt hat" or fisherman's hats, pins and broches for hair, bangs and hair extensions and dyeing hair, are other trends inspired by the K-Pop.

As are the leather garments, harnesses, pleated and boards, or decorated socks and socks.

In colors, on the one hand, the recurring pastel tones, especially roses, creams, celestial and whites;Neon tones, especially melon green, lemon yellow, fuchsias and fluorescent colors.

Through social networks, these trends born in South Korea are opened ... and those that are yet to come, diluting the line that separates exclusive fashion, from that within the reach of any Internet user.

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